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- April Quick Connect
-
-
-
- Connecting Apple to the World of Standards
-
- Imagine that every shoe or clothing manufacturer used different size standards.
- Or suppose some car manufacturers designed the accelerator on the left and the
- brake on the right. Or suppose different recipes used different units of
- measure, different keyboards used different arrangements of keys, and every
- community used a different telephone system. Thankfully, these dilemmas are
- imaginary because we live in a world of standards.
-
- "Standards cover everything from railroad tracks to the plugs in the wall to
- the connectors on the back of a computer," says Mike Lawler, member of Apple's
- Standards group. "Without standards, plugs wouldn't fit into jacks. And even
- if they did, the pins, by definition, could be carrying different signals. The
- end result would be two pieces of equipment that wouldn't work togethernot a
- happy situation for either a computer manufacturer or a computer user."
-
- Standards presumably make life easier for all of us. But ironically, the more
- standards we have, the more confusing and incompatible the world becomes. And
- the fewer standards we have that we must adhere to, the less likely the chance
- for innovation and technological breakthroughs. Which brings us to the
- question: Should Apple set the standards or conform to them? Apple does both,
- according to Mike Lawler, and he explains why.
-
- "To power up the Macintosh(R) computer, you need to plug it into power. We
- didn't write our own standards for a power connector, so we provide the
- appropriate connector for your part of the world, be it Europe or the US. The
- Macintosh works in both places. We're not out to change the world's power
- grid. We're out to change the way people compute.
-
- "On the other hand, there are always going to be cases, particularly with
- companies like Apple, where the gestation of technology leads an industry
- standard consensus process. The work that was done by industry to come up
- with, and first of all agree on, the physical size of what is now the 3
- 1/2-inch disk preceded the disk showing up in the Macintosh. The fact remains
- that there were alternative technologies that could have been used in the
- Macintosh, but they weren't. So there you have a case where a product may have
- played a large part in determining which of many standards became the most
- popular implementation. That's why Apple as a whole is still going to change
- the world."
-
- How Apple connects to the external world of standard show it ultimately
- maintains this balancing act between conforming to standards and creating them,
- is largely determined by the work of Mike's group. And that work is tied
- directly to the activities of domestic consensus groups-the agencies and
- organizations who publish the public domain standards that anyone can build
- equipment or software to.
-
- "The Standards group is primarily concerned with what these groups do, how they
- do it, and when they do it," explains Mike. "We want to find out what
- standards were set, how the agreements were reached, and who participated in
- the process." To do that, Apple has taken up membership in principle standards
- bodies, such as the American National Standards Institute, the Corporation for
- Open Systems, the National Information Standards Organization, the European
- Computer Manufacturer's Association, and the Computer and Business Equipment
- Manufacturer's Association, to name a few. "We're occupying our seat at the
- table," says Mike, "so we have a presence, we have a vote, and we're now part
- of the process."
-
- In addition to getting early warnings about new industry standards, Apple may
- also contribute to these groups in a technical way. Since the groups publish
- detailed technical documents on everything from screws to electrical
- connectors, to operating systems, programming languages, graphics
- architectures, information architectures, communications networks-everything
- from "soup to nuts"-the appropriate group at Apple participates. If it's
- graphics, Apple sends an engineer who's working in graphics to participate as
- an expert in the group. If it's another area, Apple sends the appropriate
- spokesperson.
-
- The power to decide which technology becomes the standard resides in a
- bewildering array of organizations. Besides those already named, there's the
- Underwriter's Laboratory, the Federal Communications Commission, the
- International Standards Organization, the Electronic Industries Association,
- the National Electrical Manufacturer's Association, the Exchange Carriers
- Standards Association, the National Bureau of Standards, and the list goes on.
- And those are just national groups. European countries have their own
- standards bodies, Japan theirs, and 80 other countries have theirs, too.
- Although some groups specialize in certain types of
- standards-telecommunications, for instance, arriving at a standard on any one
- issue is a daunting task.
-
-
- As Mike describes it, "From my view of the world, there's always a significant
- tussle going on among the agencies and organizations who publish standards,
- battling to see who has the right to publish the standard. So you have cases
- where three or four or more groups might be actively engaged in publishing a
- standard for, say, digital tape. Each of them can be judged on the merits of
- their technical content. But honest people can have serious intellectual
- disagreements about which is better. My job is to know what the scope of the
- activity is and to be able to characterize it for Apple. Then if we have a
- vested interest group of technical people, they can make a judgment based on
- best information as to where to spend their time."
-
- To help make sense of it all, a hierarchy does exist among the various
- standards group. At the top of the national heap is the American National
- Standards Institute - ANSI, for short - recognized around the world as the
- accredited standards body for the U.S. Basically, if a company wants to
- compete on a national level, its product - whether it's an operating system, a
- programming language, or a media interface - must meet the rules for openness
- and the consensus process set down by ANSI. And only ANSI standards ever
- achieve the ultimate status of becoming "ISO" standards - those established by
- the International Standards Organization, an arm of the United Nations and the
- big daddy of all standards. In Mike's words, "Building a product to an ISO
- standard would be nirvana to anyone who could do it. Literally, that product
- would be recognized and accepted around the world in all markets."
-
- Although the alphabet soup of intimidating names gives the impression that
- deciding on standards is beyond the power of the individual, that's actually
- not so. Mike points out that users, many of them from User Groups, made an
- impact on one recent regulatory standards issue: that of imposing tariffs on
- personal computers operating over value-added networks. (The issue was later
- dropped.) He predicts that another hot topic among the User Group community
- may soon be ISDN (Integrated Services Digital Network), a technology that would
- provide simultaneous voice and data transmission over one telephone line.
-
- Mike also points out that groups such as SHARE and GUIDE, generally believed to
- represent IBM users, participate on standards councils at the ANSI level. Why
- not an Apple group? He suggests that the newly formed national Apple User
- Group NAPIE could have a similar impact on standards decisions. But his
- advice to all User Groups is: "Educate yourselves first. Understand what the
- issues are. Then treat standards like any other issue that you may want to
- influence."
-
- Standards is a business. And as with all businesses, there's competition.
- But, with the exception of few regulatory and legislative types of standards
- that everyone must follow, no one has the market cornered. And that's reason
- enough to be optimistic about Apple's role in the world of standards. Mike
- expresses it best: "There is no reason for Apple to compromise on our notion of
- changing the world one person at a time. If we have a better mousetrap, we're
- in a position to advance that as a standard because we have taken up membership
- in the right clubs, and we have the influence. We certainly have as much
- influence as our competition. Everybody gets one seat. Everybody gets one
- vote. And Apple is there."
-
-
- Write at Home
-
- by Janet Joers
-
- I don't have an Apple badge, an office on the Apple campus, or a 6-week
- sabbatical coming, but I have something that to me is worth all three: a
- connection with the Quick Connect team.
-
- Being something different than a real Apple employee, I'm a freelance writer
- who feels as much a part of the Apple world as the people in Cupertino. How?
- I telecommute there all the time!
-
- Thanks to the magic of Apple technology, my office at home becomes an extension
- of Apple itself every month when Phyllis Farnam and I gear up for the next
- issue of Quick Connect. Instead of getting in my car to pick up copy or
- deliver manuscripts, I log on to AppleLink(R) and am instantly deluged with
- articles or relieved of mine. And I've found that AppleLink works just as well
- at midnight and six in the morning as it does during business hours - a real
- convenience for freelancers with days that stretch at both ends. But besides
- saving wear and tear on me and my car, telecommuting puts me in direct contact
- with everyone I need to communicate with to get the job done and meet my
- deadlines. If I need more information to write an article, a reviewer to check
- my facts, or a late-breaking article to edit in a hurry, I turn to AppleLink as
- the fastest way to get it.
-
- With messages constantly going out and coming in - and my Macintosh to keep me
- company, it's hard to feel isolated (a popular myth about freelance life). But
- just in case I ever do, the Connection arranges monthly interviews for the
- articles I write on Apple people. I've been escorted through the House of Cray
- - the mysterious building housing Apple's Cray computer. I've rendezvoused
- with the Quick Connect production team in out-of-the-way cafes, and I've even
- entered the inner sanctum of Jean-Louis Gasse's office with a tape recorder and
- his book under my arm (for his autograph, of course!). I've met a magician -
- Bruce Tognazzini (the human behind the human interface of Apple computers) and
- Apple's boy wonder - Chris Espinosa (who couldn't tell me at the time he was
- project manager for HyperCard(TM)). I've talked with Apple's superstar
- software artist - Bill Atkinson (who found an hour for Quick Connect just when
- HyperCard was rolling out), and literally dozens of fascinating people who make
- up the high-energy world of Apple.
-
-
- Exciting? You bet. For an outside Apple person on the inside, I've made some
- very interesting connections, thanks to the people at the User Group
- Connection. (Making connections, after all, is their stock in trade!) But the
- best connection of all is the one I made with them. They've made me feel write
- . . . er . . . right at home!
-
-
- A Flood of New Products
-
- With spring in the offing, Apple has opened the floodgates on a host of new
- products sure to give the rest of us spring fever. Here's a quick rundown on
- the new product offerings.
- o AppleCD SC(TM) - a CD-ROM drive that reads information stored on CD-ROMS
- (Compact Discs with Read-Only Memory) and even plays audio compact discs.
- Apple's first optical media product, the AppleCD SC works with any Macintosh
- computer with a SCSI port and with an Apple(R) II Plus, IIe, or IIgs(R)
- computer with an Apple II SCSI Card (Rev. C or later), described below. Look
- to Quick Connect for future articles on this product and the people behind it.
- o Enhanced Apple II SCSI Card, Revision C - an expansion card that provides
- better performance with new and more sophisticated Apple II software and
- increases the computer's ability to handle different classes of SCSI peripheral
- devices, including the new AppleCD SC, Apple's CD-ROM drive which requires this
- card.
- o InteroPoll(TM) Network Administrator's Utility - a group of software tools
- designed to troubleshoot, monitor, and test the integrity of the data path from
- any workstation to any other device on an AppleTalk(R) network.
- o LaserWriter(R) Refurbishment Kit - an Apple service product that consists of
- parts required to overhaul LaserWriter and LaserWriter Plus printers to
- increase the life of the printer beyond the 100,000 copy mark while keeping it
- in almost-new condition.
- o Apple IIgs Memory Expansion Card - an expansion card soft-bundled with all
- new Apple IIgs computers that adds 256K of RAM, bringing the total computer
- power to 512K - enough to use the latest software packages without having to
- purchase additional memory. Also available is the Apple II 256K Memory
- Expansion Kit, which can be expanded to address 1 megabyte of RAM.
-
- Want more information? Contact your authorized Apple dealer.
-
-
- Meet Apple's First Employee:
- Bill Fernandez
-
- If one person could be said to embody the spirit of Apple - its dream, its
- vision - that person would be Bill Fernandez. A self-taught engineer,
- designer, programmer, and inventor, Bill is a unique blend of technical genius,
- human warmth, and spiritual vision. As comfortable discussing religion and
- world peace as he is electronic circuits, he joined Apple when the company was
- formed because, "It tied in with my personal philosophy of being a useful
- component of society, of doing something beneficial that will impact the world
- positively, of doing something that's worth doing that will make life better
- not only for myself but for mankind."
-
- Since then, Bill has done a lot of things worth doing - things that have
- enriched our use of Apple products - made them easier, cheaper, more
- understandable, more enjoyable - and made life easier in big and small ways for
- just about every Apple user.
-
- But in the beginning, his job at Apple was simply to make life easier for the
- two, soon-to-be legends he had first introduced: Steve Jobs and Steve Wozniak.
- "I was a high-tech 'gofer'," Bill recalls. "I did everything and went
- everywhere. I'd go to electronics stores and pick up parts, I'd make
- deliveries - whatever had to be done, I did." That was 1976, when "Apple"
- meant the Jobs family garage. By this time, Bill had already quit his
- engineering courses at college ("I just didn't like school!") and had three
- year's experience in Hewlett-Packard's research and development lab ("doing
- highly skilled drudge work").
-
- As Apple grew, moved into it's first suite of offices and later into its first
- building, Bill found himself still doing technician-level work. Although his
- Apple badge proclaimed him employee number 4, he was still the first and only
- real employee - everyone else was an employer. He remembers a staff member
- remarking, "Apple has 12 chiefs and only one legitimate Indian." He was that
- Indian. And it was time for a change. It was time for Bill to use more of his
- creative abilities, to develop new skills, to broaden his horizons and do
- something beneficial for a bigger part of the world.
-
- "So I went to Japan for two years," he says matter-of-factly. "There, I
- studied the Japanese language and culture, made Japanese friends, earned a
- black belt in Aikido (a martial art), worked with the Baha'i religious
- community, and taught English to support myself. Surprisingly, I discovered
- that I didn't really miss technology. But I did need to be involved in
- something mentally stimulating, so I took up GO, a Japanese board game that's
- simple - elegant, even - but infinite in its complexity. Maybe that was my
- substitute for computers."
-
- But it wasn't a substitute that would last for long. When Bill returned home
- in 1981, he had changed and so had Apple. The technology he didn't miss in
- Japan became the central focus of his life for the next seven years. He was
- soon to discover that his next assignment would not only require everything he
- knew about electronics, it would ultimately do more to benefit societyand
- change the worldthan anything he had ever done.
-
- "I became the 15th member of the Macintosh team," Bill explains. "I now
- belonged to a family in which everyone contributed. All of us were intimately
- involved in this magical product and all of us participated in contributing
- ideas. Indeed, when the group grew to 50, all of our signatures were put
- inside the product as the 'authors' of the computer - including the secretary's
- signature. That was what was so wonderful about the Mac group."
-
- Perhaps Bill's biggest contribution to the Macintosh was managing the
- engineering of the external disk drive, testing it, and redesigning the plastic
- so it would be easier and cheaper to manufacture. But as Bill points out,
- "Parallel to my official job, like everyone in the Mac division, I had my hand
- in the user interface design and how things should work, what we should name
- products, and how the features should work. I had input in MacWrite and a lot
- of input in MacProject. I worked with Bill Atkinson on features he implemented
- in MacPaint. In those days, we were all software testers."
-
- It was Bill's association with Bill Atkinson that landed him his next project -
- another product destined to change the world and make life easier for Apple
- users: HyperCard. "On my own time in the evenings and on weekends at Bill's
- request, I'd help him design the features and the presentation of those
- features - the user interface - for HyperCard. And when it got to be too much
- to do on my own time, I asked my boss to loan me to Bill Atkinson full-time.
- He did - for the next 8 months." The result was a product that has already
- been called the greatest invention since the Macintosh itself.
-
- Bill's rise from high-tech gofer to the HyperCard design team says a lot about
- his talents, his versatility, his creativity. And it also says a lot about
- Apple. "At Apple, I've been able to learn new things - exciting things. I've
- done research, testing, engineering product management, design, software - even
- trade shows and product demonstrations. And I've been involved in two
- revolutionary products in a single lifetime. My work is very exciting, I feel
- it's very useful, and I have a lot of possibilities for the future." One of
- those possibilities is an invention of his own - one that "people have wanted
- since the first Mac," and one he hopes Apple will decide to produce.
-
- But beyond his personal achievements and aspirations, Bill's vision of
- technology and how it can benefit society takes on global proportions. In his
- view, "Society is coming more and more to depend on the tools that computer
- technology gives you. Programming digital devices - from microwave ovens to
- VCRs - is becoming a fundamental skill required by our society just like
- reading and writing. Computers may be making life more complex, but they're
- also making it easier at the same time."
-
- How? Bill explains, "Historically, when man has a problem, he invents a
- solution. The progression is that inventive people invent tools that solve
- human problems. Humanity adopts these tools, society changes a little bit,
- evolves to maybe a higher level of civilization, to a more complex daily life.
- Then new problems are found that need to be solved. So inventive people
- invent the new tools that are needed - the new technologies. We are in an age
- where our technology is very complex and very powerful, and I think it's
- crucial that we make ever-increasing technology in ever-simplified forms.
- These forms will still be more complicated than previous ones, but they have to
- be within the overall bandwidth of what a brain can handle. A person's mind
- must be able to handle his society - all the demands of his society. And if
- you make more demands than the mind can handle, you've got to find a way of
- amplifying the mind's ability. You can do this through computers. So from a
- technological standpoint, there is no doubt that computers, particularly
- personal computers, have improved our lives."
-
- On Apple's role in this technological revolution, Bill has this to say: "Apple
- has changed over the years by becoming more mature. All organisms go through
- stages of change: the seed, the seedling, the bush, the flower, the fruit. One
- thing I like about Apple is that its character has remained intact. The
- enthusiasm, the joy, the flexibility, the desire to make great products, to
- change the world, to do things that are of use to mankind, to put the power of
- computer technology into the hands of ordinary individuals - this vision and
- this dream remains. And to a large extent, people at Apple are still friendly,
- still helpful, still trying to do their best. It's their enthusiasm, their
- joy, and their creativity that makes Apple work. There is a large number of
- genius-class people here who are doing great things, maintaining the Apple
- culture of excellence and innovation."
-
- And we'd have to agree, Bill Fernandez is one of them.
-
-
- Fighting Fire with Fire
- Apple's Government Solutions
-
- Until a Macintosh is blessed with mobility, imbued with courage, and can think
- on its feet, it won't be putting out fires, cleaning up hazardous material
- spills, or inspecting the damages. But it can go a long way in helping those
- who do - all 2 1/2 million of them. Thanks to Apple's solutions approach in
- its state and local government marketing program, the nation's firefighters now
- have the software tools they need to put their Macintosh computers to work when
- the heat is on. And according to Nancy Sperry, Apple's manager of Market
- Solutions Development for state and local government, fire services is just one
- of many areas on the receiving end for Apple solutions.
-
- Developing solutions to meet specific needs within specific segments of state
- and local government is the work of Nancy's group - a big job when you consider
- that fire services, police departments, courts, prosecution, transportation,
- city management, health and human resources, parks and recreation, and a
- hundred other services and departments are all part of the picture. "All those
- people have very different needs," explains Nancy. "So what we do is find out
- what those needs are, their information priorities, and what we can do to meet
- some of those needs. Then we demonstrate Macintosh's capabilities to these
- people so that they can generate even more solutions of their own. In a sense,
- the solutions come from the customers themselves."
-
- That's exactly what happened in the case of fire services solutions. Nancy
- worked with people who were already doing some software development in this
- area. She talked with firefighters who would be using the software, and she met
- with fire chiefs who would be making the decision to purchase it. She also
- collaborated with "influencers" in the industry - organizations like the
- International Association of Fire Chiefs (IAFC), and people like Michael Fay,
- senior associate of FirePRO, Inc., a service-oriented company for fire
- departments, and publisher of Online, a newsletter for fire services User
- Groups. And she conferred with people like Ron Coleman, a fire chief in
- California ("whom everyone in the fire world seems to know!") and author of
- several books on the profession. The result was FireLink, the first product
- co-developed by Apple exclusively for use within local government.
-
- Apart from the process of developing FireLink, the product itself represents
- Apple's approach to government solutions. Rather than reinvent the wheel by
- writing new software programs, Nancy says, "We take packages that are available
- today, like Microsoft Works, Excel, MacProject, and PageMaker, and build
- templates on top of them for a specific vertical market." FireLink is actually
- a series of customized templates designed on Microsoft Works. The program,
- created specifically for fire services management, includes overlays for
- managing information on hazardous materials, hydrant capacities, permit
- management, equipment maintenance and scheduling, fundraising, and prefire
- plans for use on the front lines. There are also templates for
- "number-crunching" tasks like managing budgets, tracking fire department
- inventories, and calculating a building's fire index safety score, and desktop
- publishing tasks like creating annual reports, newsletters, training materials,
- and public safety education flyers. All the users have to do is open up the
- template they need and enter information in fields to fit their department.
-
- Using existing programs to build new ones not only speeds up production and
- gets the product to market quickly, it also makes the product affordable.
- FireLink software, for example, costs $495 - at least $250,000 less than a
- basic fire truck.
-
- But as Nancy points out, an extension of Apple's government solutions is, of
- course, the Macintosh itself. Whether it's fire departments, the district
- attorney's office, or city planning and engineering offices, most state and
- local agencies are tied in with large city-wide or county-wide mainframe
- systems. What's missing is that individual personal tool that allows them to
- manage their own information and create intelligent documents to work withall
- from their own desktop. The important thing is not always just getting
- information stored elsewhere, but being able to manipulate, process, and
- communicate that information. The advantage of the Macintosh is that they can
- do all those things right in their own office. Nancy asserts: "In the
- firefighters' world, too, the Macintosh is getting the reputation that it is
- the most flexible interface."
-
- Without a doubt, the word is getting out. The FireLink solution alone
- generated 2,000 requests to the IAFC for product information, and other
- solutions such as CAMEO (Computer-Aided Management of Emergency Operations) - a
- software package put together by the National Oceanographic and Atmospheric
- Association, and FireAida solution for fire services operations, are getting
- their fair share of attention. In fact, the Macintosh is already in use in
- over 60 fire departments nationwide - from Anchorage, Alaska to San Bernardino,
- California, from Plano, Texas to Tampa, Florida.
-
-
- To reach the nation's other 35,000 fire departments, Apple and the IAFC
- launched a direct mail campaign. And there are more on the way. "Before the
- year is out, we'll have three or four more market-specific brochures describing
- solutions for other areas of state and local government," says Nancy.
-
- Besides direct mail, Apple is getting the word out through conferences,
- symposiums, regional and state seminars, and, of course, through User Groups.
- In fact, Nancy sees User Groups as a resource not only for spreading the news
- about solutions that are available today, but in identifying solutions for
- future vertical markets. As she puts it, "I network all the time, so I'm
- always looking for people who have software solutions that they are using on
- the Macintosh, or who have innovative ideas for creating them."
-
- Identifying solutions, as well as innovative ideas, is one of the things Nancy
- does best. In fact, Nancy is more than qualified to steer Apple through the
- complex and often confusing world of state and local government: she's worked
- in firefighing, done duty as a police officer, and served as a staff assistant
- to a district attorney. How's that for fighting fire with fire?
-
- For more information on FireLink, contact the International Association of Fire
- Chiefs at (800) 248-IAFC. For more information on Apple's solutions for state
- and local government, contact your nearest Apple sales office at (800)
- 732-3131, extension 500, or contact Joan Tabb at the User Group Connection,
- 20525 Mariani Avenue, Cupertino, CA 94014 or TABB1 on AppleLink.
-
-
- SPECIAL FOCUS
- The Higher Education Connection
-
- by Laura Reynolds
-
- Viruses, WORMs, and FidoNet. Topics of the American Veterinary Medical
- Association? The American Kennel Club? Hardly! These are just a few of the
- hot topics discussed at the bi-annual council of higher education User Group
- ambassadors hosted recently by Rutgers State University in Rutgers, New
- Jersey.
-
- Coordinated by Paul Sperber, an Apple Higher Education sales representative,
- and attended by ambassadors from Hunter College, Bloomsburg University, Penn
- State University, Princeton University, C.U.N.Y., Gettysburg College, Columbia
- University, and Vassar College, much of the meeting focused on connecting the
- groups to public bulletin boards. A wide variety of issues was discussed,
- including "viruses" - hidden commands in electronically distributed programs
- that can do unexpected things (like crash your system), WORMs -
- Write-Once-Read-Many CD-ROM disks for storing vast amounts of information, and
- FidoNet - a bulletin board system providing nationwide conferencing and
- electronic mail capabilities. These discussions will continue on AppleLink's
- User Group Bulletin Board.
-
- In addition, Laura Reynolds let a group discussion on another connection: the
- one between User Groups and Apple. More outreach to higher education User
- Groups was requested, especially in rural areas where there's less community
- involvement. Participants also explored how Apple could help them recruit and
- retain their members, develop closer ties with dealers, and evangelize academic
- curriculum software for new areas, such as fine arts.
-
- Another council was held late in March with participants from Stanford
- University, University of California at Berkeley, University of San Francisco,
- and the University of California at Davis. Information from this meeting and
- the one at Rutgers will be used to help the User Group Connection prioritize
- and formulate new programs for the coming year. Just in time, too, as we begin
- the business planning process for Apple's next fiscal year.
-
-
- If you'd like more information on Apple's work with higher education User
- Groups, contact Laura Reynolds, Program Manager, at:
- Apple User Group Connection
- 20525 Mariani Avenue MS/36AA
- Cupertino, CA 95014
- AppleLink REYNOLDS4.
-
-
- SPECIAL FOCUS
- The National Connection
-
- by Joan Tabb
-
- It's called the National Apple Professional Information Exchange (NAPIE), and
- it's a new User Group established to address the special needs of Apple users
- in corporations, government agencies and institutions, and other large
- organizations.
-
- Under the leadership of Mike Bailey, Ambassador of the Lockheed User Group,
- NAPIE was established at the MACWORLD Expo in January. The group's organizers,
- representing 22 organizations and including Charles Shipp (Northrop) and Marc
- Seeba (Ford), issued a statement of purpose for NAPIE: "A professional
- organization to facilitate the exchange of nonproprietary information among
- institutions using or producing products for Apple computers." Among its
- activities, the group will disseminate solutions to technical problems common
- to its members, and will promote ethical standards of practice. The group will
- seek to enhance the productivity of member organizations by providing a forum
- where individual users can discuss areas of common interest, receive training,
- and affect industry standards.
-
- As the momentum of installing Apple computers in large multivendor environments
- continues, the need for information and training on connectivity and data
- communications solutions becomes critical. Providing quality and timely user
- training is another issue of importance to many organizations. A national
- organization like NAPIE can provide valuable resources and communications to
- enhance user support and productivity in these areas. To lend its support,
- Apple has provided meeting rooms, announcements of the group's formation, a
- NAPIE folder under the User Group icon in AppleLink, and the services of Joan
- Tabb as the group's Apple sponsor. Joan, Program Manager of Business and
- Government User Groups, will provide equipment and speakers as needed.
-
- Already, the NAPIE group has made much progress, thanks to excellent volunteer
- work and group commitment. The first newsletter (designed and edited by Way
- Konigsberg with Mike Bailey) was issued last month. The next meeting will take
- place during the National Apple User Group Conference (NAUGC) in Ann Arbor on
- April 8. If you're interested in receiving the premiere newsletter, attending
- the meeting, or joining the organization, please contact Mike Bailey at
- AppleLink UG0110, or at 1142 Stonylake Court, Sunnyvale, CA 94086, (408)
- 756-8849.
-
-
- [BULLETIN BOARD]
-
-
- Talk about Connections . . . .
- If you use both a DEC and a Macintosh and have some volunteer time to put into
- a national organization supporting users like you, we'd like to hear from you.
- Plans are abrew to help connect Apple users with DECUS (the DEC Users Society).
- If you're interested in helping this concept get up and running, please
- contact:
-
- Terry Mock
- The Apple User Group Connection
- 20525 Mariani Avenue, M/S 36AA
- Cupertino, CA 95014
- AppleLink: MOCK.T
-
-
- Staff
- Editors: Phyllis Farnam and Ellen Leanse
- Contributors: Bill Fernandez, Mike Lawler, Laura Reynolds, Nancy Sperry, and
- Joan Tabb
- Writer: Janet Joers
- Design and Production: Aplin, Uno & Chibana
-
- 1988 Apple Computer, Inc. The Apple User Group Connection, 20525 Mariani
- Avenue, M/S 36AA, Cupertino, CA 95014.
-
- Apple, the Apple logo, Apple IIgs, AppleLink, AppleTalk, LaserWriter, and
- Macintosh are registered trademarks of Apple Computer, Inc. AppleCD SC,
- HyperCard, and Inter-Poll are trademarks of Apple Computer, Inc. MacPaint,
- MacProject, and MacWrite are registered trademarks of Claris Corporation.
- FireLink is a trademark of FirePRO, Inc. Microsoft is a registered trademark
- of Microsoft Corporation. PageMaker is a registered trademark of Aldus
- Corporation.
-
-
- [BULLETIN BOARD]
-
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- Mac Gets the Gold!
-
- Did You Know . . . ?
-
- CTV, the Canadian host broadcasting station for the Winter Olympics in Calgary,
- used Macintosh computers to create the hard copy for all their daily
- broadcasts. Tom Wells, in charge of CTV's information services, believes his
- staff is four times as productive as other stations because of the Macintosh.
-
- Three newspapers reporting on Olympic events were created on Macintosh: The
- Globe and Mail, North Hill News, and Spirit of '88.
-
- All tickets for the Winter Olympics in Calgary were designed on a Macintosh.
-
- Apple was a sponsor of the U.S. Bobsled team at the Olympics. The team used
- Apple-donated equipment to design the optimal bobsled.
-
- On display at the Physical Ed ski oval at the Winter Olympics was an ice hockey
- coaching system developed by the University of Calgary using a Macintosh II.
- This expert system used videotapes to help coach athletes.
-
- Scheduling all the events at the Winter Olympics was a huge job. Good thing
- they had a Macintosh to help them.
-
- A Year in Focus, a photo book promoting the Olympics, was produced on a
- Macintosh II and LaserWriter. Apple was given recognition on the cover pages.
-
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-